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Online Tools to Run a Design Studio
Every design studio needs to have a set of tools to use for their work. This includes everything from accounting tools and project management tools to the actual programs that they utilize when they are doing their work. With so many different types of apps and programs on the market, it can be next to…
Is UX Better Than Marketing?
Introduction There has been a lot of debate around user experience (UX) and marketing lately. Some people argue that UX is a part of marketing and vice versa. Others argue that UX and marketing perform overlapping functions. Whether this is the case or not, we have to accept that UX and marketing are both crucial…
Top 8 Signs Your Site Is Outdated
Overview Having an updated site is a huge part of giving users the ultimate user experience. For instance, your site users can’t enjoy using your site if the pages load slowly because of outdated features in your site. Also, unresponsive sites are downright outdated since they aren’t up-to-date with the mobile devices most people are…
6 Effective User Design Tips for Inciting User Emotion
Overview: User design for inciting emotion For more than a decade, web designers have focused solely on logical design factors i.e. meeting web standards, choosing layouts & fonts, organizing navigation, etc. Design, however, is evolving at a very fast pace. The focus has shifted to inciting user emotion. Web designers are focusing more on creating…
Why Marketers Should Care About UX
Overview User experience refers to any interaction potential or existing customers have with a brand. Although user experience is a relatively new concept to many people today, the concept has proven to be very important in online business. In the recent past, user experience was confined to web design. Today, the concept spans to on-page…
User Experience Is The New Differentiator
Overview The nature of the internet is changing as businesses demand better experiences for their users/customers. This has been fueled by changes in the location of the people who drive business. Almost all businesses today across all industries have an online presence i.e. websites, social media accounts, forums, blogs e.t.c. The most important business issue…
Increase User Retention With A Better User Experience
Introduction Convincing users to download your app isn’t as difficult as convincing them to use the app for a prolonged time period. According to recent studies, only 10-20% of users use apps on their devices a few months after downloading them. This simply means that user experience is more important in getting users to use…
3 Ways to Improve UX by Content Alone
When you think of User Experience Design, the word “design” might create the notion that UX is 100% design related. While it is certainly a major factor, there are other elements such as copy and content which can easily make or break the experience of your users. Putting all of your attention into design elements…
The Top 5 Usability Myths
When it comes to technology, there are various guidelines that are essential for good user experience. This includes accessibility, user interface, information architectures and usability. UX design is the ultimate human vs. computer interaction where certain methods and techniques are employed to produce a desired, predictable and well-executed result. Accessibility, user interface, information architectures and…
The Importance of UX in the banking industry
As people, we all care about money. It’s not unusual for a person to want to check his/her bank account at least once a week, and it’s self-explainable why. We live in a financially-driven world, and many things revolve around our account balance. Therefore, even if we like it or not, we’re constantly need to…