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Overview User experience refers to any interaction potential or existing customers have with a brand. Although user experience is a relatively new concept to many people today, the concept has proven to be very important in online business. In the recent past, user experience was confined to web design. Today, the concept spans to on-page...

Overview The nature of the internet is changing as businesses demand better experiences for their users/customers. This has been fueled by changes in the location of the people who drive business. Almost all businesses today across all industries have an online presence i.e. websites, social media accounts, forums, blogs e.t.c. The most important business issue...

Introduction Convincing users to download your app isn’t as difficult as convincing them to use the app for a prolonged time period. According to recent studies, only 10-20% of users use apps on their devices a few months after downloading them. This simply means that user experience is more important in getting users to use...

When you think of User Experience Design, the word “design” might create the notion that UX is 100% design related. While it is certainly a major factor, there are other elements such as copy and content which can easily make or break the experience of your users. Putting all of your attention into design elements...

When it comes to technology, there are various guidelines that are essential for good user experience. This includes accessibility, user interface, information architectures and usability. UX design is the ultimate human vs. computer interaction where certain methods and techniques are employed to produce a desired, predictable and well-executed result. Accessibility, user interface, information architectures and...

As people, we all care about money. It's not unusual for a person to want to check his/her bank account at least once a week, and it's self-explainable why. We live in a financially-driven world, and many things revolve around our account balance. Therefore, even if we like it or not, we're constantly need to...

There’s been a lot of press these days surrounding Jony Ive, from Apple, bringing flat design to iOS 7. He’s had a direct impact on the design of Apple hardware since 1992 and is now bringing his talent to the software space. A TechCrunch article back in April announced this move with a post titled...

WWDC13 is just around the corner, and the moment we’ve all been waiting for is about to finally arrive – the reveal of iOS 7. While many are waiting in antisipation in order to get the first look at the new design, we feel we already know what to expect. Look no further than the...

When deploying a web application on a large scale, it is important to gauge the level of user experience that users get when using the system. For a long time, PULSE has been used to measure the quality of the user experience and provide data. However, it has had some shortcomings and this led to...

First off, we love Apple. Our phones, tablets, laptops, PCs are all Apple. As an Apple fan though, it's hard to feel a little more excited these days when reading about Google. We wish this weren't the case, but it is. There are two key products which are set to be released in the future....